Lifestyle shots and white background photography are two popular tools used byManufacturers and Marketers for catalogs, social networks, ads, and other toolsof marketing campaigns. Having plenty of promo content is easier for a brand tobecome noticeable, and increase sales and market share, but the competition inthe design industry constantly goes way […]
Furniture ecommerce trends can be a big help for Manufacturers and Retailerswhen it comes to selling big-ticket items via the Internet. According toStatista report, furniture sales have increased dramatically since 2004 – from 3,2% to 15,3%, and they are likely to keep growing.
Advertising products online is a trend of the last 10 years in the field of product sales. For with online advertising, all market participants have almost equal chances to succeed – regardless of the budget.
Sales collateral is an indispensable support for a furniture business salesstrategy.
Marketing collateral refers to printed and digital promotional materials usedfor all purposes a strategy may require: selling, educating customers,showcasing the level of expertise, raising the brand awareness, conveying thecompany’s mission and values, etc.
Furniture 3D modeling has brought about significant transformations in theindustry since its introduction, gradually replacing traditional photoshoots. This shift has been hugely successful due to CGI’s ability to overcome many ofthe challenges that producers and retailers once faced—such as the complexitiesof using real-life props for promotional materials, limited options for lifestyle images, […]
Furniture rendering services can be a big help for a Manufacturer trying toreach out to buyers in a crowded market. Did you know that the average modernadult’s attention span is between 2.8 and 8 seconds? This means this is all thetime there is to convince prospects to continue in the sales cycle. […]
Furniture visualization and photography provide amazing imagery for successfulmarketing campaigns. Even though photos feel like a more familiar choice,product 3D rendering is gaining more popularity day by day. For instance, IKEAwas one of the first furniture companies to reveal that 75% of its catalogimages were CGI. Can you believe it? These […]
Ecommerce product photography has been earning credits for years. Attracted byits reputation and predictability, marketers and furniture manufacturers tend toview photo sessions as the only choice for high-quality product imagery. So,when a promotion campaign requires quality lifestyles, ecommerce companiesdutifully pay for prototyping and decor. They get several units of variousmodels and […]
3D prototyping is a new way of using CG, which involves converting digitalmodels into functional objects via 3D printing. The range of possible items isnot limited to figurines: entire buildings, working computers, food and eveninternal organs – and this is only the beginning! Three-dimensional prototypesare not limited to solid real objects […]
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