Collaboration with an outsource 3D rendering company seems like a complicatedprocess since communication and monitoring happen differently than mostmanufacturers and marketers are used to. But once you understand how CGI studioswork remotely, you will discover several ways to accelerate such a project.
Furniture brands invest an enormous amount of money in ads to drive prospects totheir website and turn them into buyers. But often, marketers and manufacturers get so concentrated on managing the purchase process that it takes all their finances and efforts. As a result, they have no resources whatsoever to improve their post-purchase marketing.
Have you ever wondered why fewer and fewer marketers are choosing traditionalphotography for their product images these days? The thing is, it is a ratherexpensive and effort-consuming process. First, marketers need to order productprototypes of all designs and transport them to the studio. Then, they set upthe scene and keep changing […]
One of the biggest advantages of CGI is cost-efficiency. With 3D technology,marketers can get stunning room sets without extra expenses and effort. They nolonger need to buy decor for lifestyle background, build a scene, or pay fees toa photographer and stylists. One can simply send product photos, 2D drawings,and references to […]
Experienced marketers know how troublesome and complicated outdoor photosets can be. First and foremost, they depend on the weather, which is constantly changing and never works the way we expect. As a result, all the preparations can go to waste in a few seconds. That’s why some marketers order 3D product renders for their catalogs […]
Today, more and more manufacturers are going online, especially after the pandemic. It all happened so quickly that most of the sellers were not ready for this transition.
Due to the pandemic, many furniture manufacturers and retailers have switched toeCommerce making it even more competitive than it was before. Today, it’sdifficult for brands to stand out from the crowd and draw buyers to theirwebsites. Manufacturers need to learn effective eCommerce visual merchandisingtips to capture the consumer’s attention and get […]
Marketers and manufacturers need to anticipate specific challenges whenselecting a luxury interior design style for their furniture images. Firstly,staging physical high-end roomsets is very expensive. You need to buy or rentluxury furniture and decor, as well as use sumptuous finishing materials to makeit right. Otherwise, if you go for affordable decor […]
Every now and then marketers and manufacturers face the challenge of finding a reliable contractor for their 3D product rendering project. On the one hand, the Internet is full of CG artists who claim their services are fast and cost-saving. Unfortunately, among them, there are lots of incompetent freelancers who not only miss deadlines but…
When marketers and manufacturers choose ethnic interior design for their roomsets, they usually aim at the subconscious part of our brains. Ethnic motives are rooted in ancient traditions that have existed for more than thousands of years. Therefore, we subconsciously perceive ethnic interiors as something familiar and cozy. In other words, they speak home to…
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