Working with a large CGI studio such as ours, furniture manufacturers andretailers can be sure of the quality of the services they get. Firstly, eachmember of our CGI team is focused on their specific tasks. Unlike a freelancer,who does the job of different specialists single-handedly, CG experts from our3D rendering company […]
The importance of video content for the furniture business can’t beoverestimated as it is often the only way to show online buyers the benefits ofa product. According to research, 96% of consumers watch videos to learn moreabout goods they’d like to buy. Therefore, ordering videos is not even aquestion for furniture […]
As more and more people are shopping online using apps and websites instead of going to furniture stores, even the most old-fashioned manufacturers invest their financial resources into e-commerce. Considering the fierce competition, it takes a lot to stand out, especially when it comes to imagery.
It’s always up to marketers and manufacturers if they want to use photos or CGIrenderings for marketing campaigns and product promo. Some turn to photographersfor high-resolution photos because they doubt the quality of 3D rendering. Butthe problem with photos is that a photo shoot is an expensive endeavor — first,you need […]
The key reason why most manufacturers and retailers switch to 3D rendering for bathroom promo imagery is that it is a time – and money-saving solution. With CGI at hand, they can forget about photo shoots forever. To get product images, they order 3D visualizations from a 3D rendering studio. In turn, CG artists create a[…]
Furniture manufacturers and marketers need 3D models at all stages of productdevelopment — from its design to marketing and promo. What they usually don’tknow is that there are different types of 3D models depending on the productdesign’s complexity.
Last year, due to the pandemic and stay-at-home orders, customers switched toonline shopping thereby increasing the eCommerce competition. Consequently,manufacturers and retailers have started to invest bigger budgets in advertisingto reach a wider audience and sell more. And since effective promo requiresplenty of images, most brands opt for 3D modeling technology to […]
Due to the COVID-19 pandemic, the customer’s behavior and demands have changedso much that marketers can’t predict how sales will go in the holiday season of2021. For example, last year, people stopped buying gift cards for entertainmentand focused on purchasing home products instead. So to gain the upper hand inthe competition […]
Have you ever wondered why fewer and fewer marketers are choosing traditionalphotography for their product images these days? The thing is, it is a ratherexpensive and effort-consuming process. First, marketers need to order productprototypes of all designs and transport them to the studio. Then, they set upthe scene and keep changing […]
Many furniture manufacturers use CAD product models in their pipeline. Andoftentimes, they believe the same 3D objects can be used for photorealisticvisualization. But while CAD files do make good references, they cannot be usedfor 3D rendering as they are. Because they are not fully compatible with 3d Max— professional computer graphics […]
Discover how CGI can replace traditional photography, reduce content costs, and speed up product launches — all in a single 30-minute call.
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Format
A focused 30-minute video call, tailored to your product category and content goals. Led by a CGI expert with experience in your industry.
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