{"id":8473,"date":"2021-01-15T18:29:15","date_gmt":"2021-01-15T18:29:15","guid":{"rendered":"https:\/\/wp.cgifurniture.com\/3d-product-rendering-project-3-stages\/"},"modified":"2026-06-09T09:07:52","modified_gmt":"2026-06-09T09:07:52","slug":"3d-product-rendering-project-3-stages","status":"publish","type":"post","link":"https:\/\/wp.cgifurniture.com\/?p=8473","title":{"rendered":"3D Product Rendering Project: The Workflow Process at Cgifurniture"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Every now and then marketers and manufacturers face the challenge of finding a reliable contractor for their 3D product rendering project. On the one hand, the Internet is full of CG artists who claim their services are fast and cost-saving. Unfortunately, among them, there are lots of incompetent freelancers who not only miss deadlines but also make low-quality renders that make any ecommerce website look cheap. This, in turn, leads to customer disappointment and drop in sales.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In terms of reliability and compliance with turnaround time, working with a well-reputed <a href=\"\/\"><strong>3D rendering company<\/strong><\/a> is much more convenient and safe. It also means that there are more people involved in the process compared to freelancers \u2014 from client managers to CG artists. Naturally, you want to be sure that the studio management has the whole process covered so nothing could delay or interrupt the work on your <a href=\"\/3d-rendering-guide\/what-is-3d-product-rendering\/\">3D product rendering<\/a> project.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this guide, we use our company as an example to show you how we deal with the standard workflow process and make it a trouble-free experience for our clients. Read on!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Approving Renders with a Clay 3D Model<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/3d_product_rendering_project_5_stages_View02_e1610733062870_c9e9948ff5.jpg\" alt=\"A Collage of Four Views of Chair Product 3D Renderings\" class=\"wp-image-7671\" srcset=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/3d_product_rendering_project_5_stages_View02_e1610733062870_c9e9948ff5.jpg 800w, https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/3d_product_rendering_project_5_stages_View02_e1610733062870_c9e9948ff5-300x169.jpg 300w, https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/3d_product_rendering_project_5_stages_View02_e1610733062870_c9e9948ff5-768x432.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Once the project technical assignment <strong><a href=\"\/3d-rendering-guide\/how-to-write-a-brief-for-a-3d-project\/\">brief<\/a><\/strong> is agreed upon with the client, our team gets to work. CG artists build up a 3D model of the product called a clay 3D model as it\u2019s \u201cbare\u201d with no textures and materials .<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Once it\u2019s ready, we make 4 renders in different views and send them to the client. Since we can\u2019t actually see the product in real life, we need the customer to evaluate the 3D model and approve the geometry and detailing.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2. Approving Lifestyle 3D Renders<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/3d_product_rendering_project_5_stages_View03_ad29e40b95.jpg\" alt=\"Two 3D Scenes of a Product and Surroundings for a 3D Rendering Project\" class=\"wp-image-7672\" srcset=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/3d_product_rendering_project_5_stages_View03_ad29e40b95.jpg 800w, https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/3d_product_rendering_project_5_stages_View03_ad29e40b95-300x169.jpg 300w, https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/3d_product_rendering_project_5_stages_View03_ad29e40b95-768x432.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Now, it\u2019s time for the client to approve a 3D scene around the main product model, including lighting, composition, and angles. At this stage of \u0430 3D <a href=\"\/case-study\/product-rendering-projects-unify-candle\/\"><strong>product rendering<\/strong> <strong>project<\/strong><\/a>, our customers can see the final 3D roomset with all the textures and materials. They can comment freely on any aspect of the 3D lifestyle so we could adjust it to their liking.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">After getting the client\u2019s feedback, CG artists make final changes to the scene. The next step is to render the result in the required resolution specified in the brief. Sometimes, we complete the process with a post-production stage in which our specialists polish lifestyle <a href=\"\/blog\/furniture-renders-why-they-look-photorealistic\/\"><strong>furniture renders<\/strong><\/a> in Photoshop.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3. Approving Silo Renders<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/3d_product_rendering_project_5_stages_View04_e1610733192818_56908a3e23.jpg\" alt=\"Silo Product 3D Renderings as a Part of a Furniture Project\" class=\"wp-image-7673\" srcset=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/3d_product_rendering_project_5_stages_View04_e1610733192818_56908a3e23.jpg 800w, https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/3d_product_rendering_project_5_stages_View04_e1610733192818_56908a3e23-300x169.jpg 300w, https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/3d_product_rendering_project_5_stages_View04_e1610733192818_56908a3e23-768x432.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The final stage of the whole <strong><a href=\"\/blog\/project-workflow-at-cgifurniture\/\">project workflow at CGIFurniture<\/a><\/strong> is making silo product renderings, i.e. a product picture on a white background without any distracting elements and decor. We send the client preview pictures in different views to clear up the details \u2014 whether they want shadows, what views they prefer, and so on. After the feedback, our CG team renders the chosen pics in the required resolution and format.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s important to note that we have special prices for this type of a 3D product rendering project. When ordering 6 silo renderings, the client pays only for 5 of them. And when ordering 100+ silo pics, one gets a special offer with a super price!<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">See our case studies<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe48e5de wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-color has-background wp-element-button\" href=\"\/case-studies\/\" style=\"border-radius:9999px;color:#ffffff;background-color:#2563eb\">See our case studies<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">When you work with a professional CG team, a 3D product rendering project goes fast and smoothly. Since we broke down the entire workflow into stages, it will be easy for marketers and manufacturers to navigate even if they have no previous experience working with 3D studios. We are proud that our customers have total control over the process and get constant feedback from our team at every step of the workflow process.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you are ready to try CGI for your marketing projects, contact our managers right now. With our <a href=\"\/services\/\"> product modeling services<\/a> , you will get photorealistic images exactly how you like them and when you need them!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Every now and then marketers and manufacturers face the challenge of finding a reliable contractor for their 3D product rendering project. On the one hand, the Internet is full of CG artists who claim their services are fast and cost-saving. Unfortunately, among them, there are lots of incompetent freelancers who not only miss deadlines but&#8230;<\/p>\n","protected":false},"author":1,"featured_media":8474,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[632,601],"tags":[607,602,581,597,598,593,594,582,595],"class_list":["post-8473","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-3d-visualization-process","category-product-3d-rendering","tag-3d-furniture-render","tag-cgi","tag-furniture-business-trends-tools","tag-lifestyle-images-for-furniture","tag-lifestyle-picture-for-furniture","tag-lifestyle-shots","tag-product-3d-visualization","tag-product-imagery","tag-product-rendering"],"_links":{"self":[{"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/posts\/8473","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8473"}],"version-history":[{"count":2,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/posts\/8473\/revisions"}],"predecessor-version":[{"id":10005,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/posts\/8473\/revisions\/10005"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/media\/8474"}],"wp:attachment":[{"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8473"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8473"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8473"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}