{"id":8302,"date":"2021-09-08T14:30:16","date_gmt":"2021-09-08T14:30:16","guid":{"rendered":"https:\/\/wp.cgifurniture.com\/3d-models-for-ecommerce-benefits\/"},"modified":"2026-06-09T09:07:16","modified_gmt":"2026-06-09T09:07:16","slug":"3d-models-for-ecommerce-benefits","status":"publish","type":"post","link":"https:\/\/wp.cgifurniture.com\/?p=8302","title":{"rendered":"3D Models for Ecommerce: How They Help to Succeed"},"content":{"rendered":"\n

Using 3D models for eCommerce, furniture manufacturers and retailers can discover a whole new world of marketing and promo solutions. With life-like 3D models, one can get both static and motion visuals, interactive 3D configurators, and 3D animation. Even more, with CGI, furniture sellers can optimize their entire catalog for AR shopping apps.<\/p>\n\n\n\n

With all these options at hand, brands are one step ahead of their competitors who still use old-school product photography. Cutting-edge CG solutions improve buying confidence, reduce returns and attract a broader audience.<\/p>\n\n\n\n

But before ordering 3D models from a 3D modeling company<\/a>,<\/strong> manufacturers should get the full picture of why exactly they need those. So here we go, 5 key benefits of 3D models for eCommerce!<\/p>\n\n\n\n

1. One 3D Model Gets All Design Options Covered<\/h2>\n\n\n\n
\"A<\/figure>\n\n\n\n

Opting for 3D modeling, furniture manufacturers relieve themselves from the burden of endless photo shoots. Ordering 3D models for eCommerce, they don\u2019t have to make prototypes of all product designs and shoot them one by one. CG artists<\/a> can create one 3D model<\/a> of a furniture piece and simply switch between materials, colors and textures in 3D software. This way, they render all design options in no time.<\/p>\n\n\n\n

2. 3D Models Make Engaging and Interactive Shopping<\/h2>\n\n\n\n

CG technology provides manufacturers and retailers with a toolset of advanced CG solutions<\/a> for promo and marketing that take their businesses to the next level. How exactly? Let\u2019s take a closer look.<\/p>\n\n\n\n

3D Animation<\/h3>\n\n\n\n

With 3D models, CG specialists can create any type of product 3D animation<\/a> \u2014 from demo to feature to story to assembly CG videos, and so on. Depending on the task, CG artists build a 3D scene<\/a> around the main item, set lighting, program the camera path, and shoot the video in 3D animation software<\/a>. They can easily integrate ready 3D objects into any scene, so there\u2019s no need to make secondary 3D models for animation from scratch.<\/p>\n\n\n\n

Interactive CG Tools<\/h3>\n\n\n\n
\"An<\/figure>\n\n\n\n

High-quality 3D models are a foundation for interactive eCommerce tools such as a 360\u00b0 product view<\/a> and 3D configurator<\/a>. Using them, customers can examine an item at 360\u00b0 and customize it themselves, which makes their shopping fun and exciting. As Amazon claims<\/a> , 3D configurators increase user engagement by 66% compared to traditional 2D imagery \u2014 how cool is that?<\/p>\n\n\n\n

Although a 360\u00b0 view and 3D customizer are two different tools for eCommerce, they both can be made from the same 3D model. This way, brands can get advanced CG solutions and save money at the same time.<\/p>\n\n\n\n

AR Models<\/h3>\n\n\n\n
\"A<\/figure>\n\n\n\n

As Shopify research shows<\/a> , people are 65% more willing to buy a product after they had a chance to test it in the AR app. Therefore, using AR, furniture brands can provide buyers with highly engaging shopping and gain the upper hand in a competition on the market. What is so amazing about this 3D technology is that any product 3D model can be easily optimized for all AR eCommerce<\/a> apps.<\/p>\n\n\n\n

3. 3D Models for eCommerce are Adjustable and Reusable<\/h2>\n\n\n\n
\"A<\/figure>\n\n\n\n

Working on new furniture collections, manufacturers often improve the current design of the pieces by changing shapes, textures<\/a>, fittings, etc. Naturally, making adjustments like that using prototyping is time-consuming and very expensive. 3D modeling is a much more convenient and budget-friendly option.<\/p>\n\n\n\n

Top-notch 3D models for eCommerce are reusable and easy to adjust in 3D software<\/a>. CG artists can replace all the materials, change the geometry, add or remove certain parts of the piece \u2014 all in just a couple of clicks! Therefore, there\u2019s simply no need for manufacturers to order new 3D models for each project.<\/p>\n\n\n\n

4. Product 3D Models Work for Any eCommerce Platforms<\/h2>\n\n\n\n

CG artists save 3D models in universal file formats so they don\u2019t require additional optimization for eCommerce platforms. AR models made by professionals are of USDZ and GLB formats, hence, they work perfectly for any furniture shopping apps<\/strong><\/a> . Same with a 360\u00b0 model and 3D animation \u2014 CG specialists export all files in the most popular formats<\/a> so that they could be integrated into any website page with no sweat.<\/p>\n\n\n\n

5. Getting 3D Models for eCommerce is Fast and Trouble-Free<\/h2>\n\n\n\n
\"A<\/figure>\n\n\n\n

One of the reasons why manufacturers hold back from ordering 3D models for eCommerce is a myth of how difficult and time-consuming 3D modeling is. To debunk it once and forever, we guarantee our clients that their 3D models will take up to 48 working hours, even for the most complex objects.<\/p>\n\n\n\n

All furniture manufacturers have to do to get life-like 3D models<\/a> is send us a brief. At a very minimum, it should contain product photos from multiple angles. The best option though is to add 2D drawings, the dimensions of the object, and texture references<\/a>.<\/p>\n\n\n\n

Download CGIFURNITURE price guide and learn the costs of top-tier 3D visualization projects of different scales!<\/h2>\n\n\n\n
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See our pricing<\/a><\/div>\n<\/div>\n\n\n\n

Product 3D models for eCommerce are a game-changer for the furniture industry. Using 3D modeling eliminates the need for physical prototypes before design approval, as well as endless photo shoots and photo editing. With CGI, manufacturers get total creative freedom in terms of product design adjustments and improvements. On top of that, 3D models can be used for advanced CG solutions such as a 360 \u00b0 product spin, 3D configurator, 3D animation, and AR apps.<\/p>\n\n\n\n

Need first-class 3D models for eCommerce? With our 3D modeling services<\/strong><\/a> , you can get your goods recreated in 3D with 100% accuracy in just 48 hours!<\/p>\n","protected":false},"excerpt":{"rendered":"

Using 3D models for eCommerce, furniture manufacturers and retailers can discover a whole new world of marketing and promo solutions. With life-like 3D models, one can get both static and motion visuals, interactive 3D configurators, and 3D animation. Even more, with CGI, furniture sellers can optimize their entire catalog for AR shopping apps.<\/p>\n","protected":false},"author":1,"featured_media":8303,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[615,578],"tags":[620,608,610,607,622,579,621,602,599,581,582,586],"class_list":["post-8302","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-benefits-of-product-cgi","category-product-cgi","tag-360-product-view","tag-360-view","tag-3d-animation","tag-3d-furniture-render","tag-3d-model-configurator","tag-3d-modeling-and-rendering","tag-ar","tag-cgi","tag-ecommerce","tag-furniture-business-trends-tools","tag-product-imagery","tag-product-marketing"],"_links":{"self":[{"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/posts\/8302","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8302"}],"version-history":[{"count":2,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/posts\/8302\/revisions"}],"predecessor-version":[{"id":9917,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/posts\/8302\/revisions\/9917"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/media\/8303"}],"wp:attachment":[{"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8302"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8302"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8302"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}