{"id":7838,"date":"2019-02-25T17:37:16","date_gmt":"2019-02-25T17:37:16","guid":{"rendered":"https:\/\/wp.cgifurniture.com\/advertising-products-online-effectively\/"},"modified":"2026-06-09T09:05:36","modified_gmt":"2026-06-09T09:05:36","slug":"advertising-products-online-effectively","status":"publish","type":"post","link":"https:\/\/wp.cgifurniture.com\/?p=7838","title":{"rendered":"Advertising Products Online: How to Get More Eyes on Your Merchandise"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Advertising products online is a trend of the last 10 years in the field of product sales. For with online advertising, all market participants have almost equal chances to succeed \u2013 regardless of the budget.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Besides, unlike traditional marketing, digital channels allow to clearly measure ROI and analyze the performance of a campaign. And most importantly, online ads enable Product Marketers to speak to 1.79 billion e-shoppers worldwide \u2013 one-quarter of the world\u2019s population!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The trouble with digital, however, is that it offers a whole variety of advertising channels, which makes it difficult to choose the best option for a given business. Where is the target audience? What formats will work best?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The truth is, there is no right answer. Every idea can help bring clients, and therefore deserves to be tested. The only thing one can guarantee is that top-notch product images will help to catch the customer\u2019s eye, attract attention to the message and this way make the most of each channel. So to ensure the campaign\u2019s success, it\u2019s a smart idea to come to a <strong><a href=\"\/\">product rendering company<\/a><\/strong> .<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When it comes to imagery \u2013 we\u2019ve got you covered. As for the channels, picking the best will require time and strategy. To make things easier, we\u2019ve gathered for you today 11 best option for online product promotion. Read up and choose!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Cater to Consumers that Are Ready to Buy with Search Engines<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Google<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">###<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"422\" src=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View14_e1551276456879_a3410a16e2.png\" alt=\"Advertising Products Online for Catering to Customers who are Ready to Buy\" class=\"wp-image-5708\" srcset=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View14_e1551276456879_a3410a16e2.png 750w, https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View14_e1551276456879_a3410a16e2-300x169.png 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">According to aborg.com, Google owns about 65% of the US search market share \u2013 which makes it choice number one for potential customers. Not to mention that unlike other engines, Google shows the ads above or below search results only. As for the audience, Google is perfect for advertising products online to younger demographics \u2013 college and university graduates. They can be reached through 2 types of google ads:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n\n<li>_The Search Network_ : ads appear on the search engine results page<\/li>\n\n\n<li>_The Display Network_ : ads are displayed on partner websites, such as Gmail or Youtube<\/li>\n\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">Bing<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"422\" src=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View13_e1551276370856_3223b77fed.jpg\" alt=\"Product Promotion Online for Catering to Prospective Buyers\" class=\"wp-image-5709\" srcset=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View13_e1551276370856_3223b77fed.jpg 750w, https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View13_e1551276370856_3223b77fed-300x169.jpg 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">One important benefit of advertising on Bing is that there, brands encounter a significantly lower competition than with Google ads. As a result, advertisers can expect better online ad positions and cheaper CPC. In fact, according to Disruptive Advertising, an average Bing click costs 33-42% less than a Google ad. And good news for those who want to combine the impact of Bing and Google: the data from the Google Ads advertising cabinet can be uploaded to Bing Ads.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Though smaller than Google\u2019s, Bing\u2019s advertising audience is quite significant too: about 7% of the worldwide search engine market share, wherein over 20% are US desktop. As for the user\u2019s age, according to Statista report, 11% of Bing users are 11-24, 17% \u2013 55-64, 17% \u2013 65+, 18% \u2013 25-34, 18% \u2013 35-44, and the biggest age group is 45-54 \u2013 20%. Brands can reach out to them via search and display ads, which will appear on three platforms at once \u2013 Bing, Yahoo, and AOL. Quite an exposure!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2. Introduce Shoppers to Products on Social Media<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Facebook<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"421\" src=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/Phones_1_e1551277172560_b0bb5bb1f9.jpg\" alt=\"Advertising Products on Social Media\" class=\"wp-image-5710\" srcset=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/Phones_1_e1551277172560_b0bb5bb1f9.jpg 750w, https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/Phones_1_e1551277172560_b0bb5bb1f9-300x168.jpg 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Facebook is the market leader among social networking sites. According to HootSuite, it has more than 2.2 billion users \u2013 which makes about a quarter of the world\u2019s population. This way, advertising products online using Facebook allows to reach out to any audience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As for demographics, Omnicore reveals that 83% of women and 75% of men using the Internet are active on Facebook. Moreover, 88% of online users between 18 and 29 use Facebook too, and so do 84% of users in their forties and fifties.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Ads Formats<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Facebook offers multiple formats \u2013 photo, video, stories, messenger, carousel, slideshow, collection. Ads can be run on different Feeds, Instant Articles, in-stream video, right column, Marketplace, and Stories, in Inbox or as sponsored messages.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Advertising Strategies<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Facebook targeting is undeniably the finest among all advertising platforms. Companies can target prospects by such criteria as age, gender, language, interests, jobs, location, and many others.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Most importantly, Facebook allows to acquire email addresses of prospective buyers \u2013 for further email campaigns. This can be achieved by catching the viewer\u2019s attention with a useful offer \u2013 a checklist, or a booklet. The ad should lead him to a landing page or website, and deliver the promise in exchange for the gift advertised.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Another option is to retarget those who have already interacted with the brand \u2013 visited the website, made a purchase, or who already are on the email list. A Marketer can install Facebook pixel on the e-store to track its visitors, and then retarget them with Facebook ads. Another option to consider is to create Lookalike Audiences \u2013 and find people similar to the best existing customers. Overall, these amazing retargeting options make the social network a must for advertising products online.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Instagram<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"499\" src=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View09_e1551277026508_7c114ab3e4.jpg\" alt=\"Advertising for Introducing Shoppers to Company&#x27;s Merchandise\" class=\"wp-image-5711\" srcset=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View09_e1551277026508_7c114ab3e4.jpg 750w, https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View09_e1551277026508_7c114ab3e4-300x200.jpg 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Instagram advertising is all about creative visuals inspiring impulsive purchases. This makes it a great platform for companies from such industries as food and drink, shopping, sports, beauty and fitness, home and garden, arts and entertainment, news, and media. So before launching a campaign, one needs to make sure that the <strong><a href=\"\/blog\/product-shot-choose-best-for-your-ads\/\">product shots<\/a><\/strong> look perfect.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As for the target audience, according to Statista, Instagram has more than 800 million active accounts worldwide. More than 70% of its users are under 35, as per Hootsuite.com, with more women than men.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Ads Formats<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Retailers and Manufacturers can make use of such formats as Stories Ads, Photo Ads, Video Ads, Carousel Ads, Collection Ads. All of them are seamlessly incorporated into Feeds and Stories for a smooth user experience.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Advertising Strategies<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Actually, brands can sell directly from Instagram. It requires having a business profile connected to the Product Catalog on Facebook, Shopify, or Ecommerce. This way, Marketers can make the buyer journey shorter and easier \u2013 using shoppable tags. All one needs is to tag all products in the post, and the prospects will be able to make a purchase with one tap. Another excellent option for advertising products online using Instagram are Shoppable Stories. Just like <strong><a href=\"\/blog\/shoppable-imagery-visual-content-that-turns-into-sales\/\">shoppable imagery<\/a><\/strong> posts, they can promote products, which can be bought within seconds \u2013 with a few clicks.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Twitter<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"422\" src=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View07_e1551277089813_f768ea142c.jpg\" alt=\"Twitter Advertising for Products: Phone Screen\" class=\"wp-image-5712\" srcset=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View07_e1551277089813_f768ea142c.jpg 750w, https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View07_e1551277089813_f768ea142c-300x169.jpg 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">According to AdEspresso.com, Twitter has a global reach of 328 million users across the world. Moreover, it has excellent targeting opportunities and offers organic-looking, non-intrusive ads. Sounds great? But that\u2019s not all: Twitter stated that 41% of prospects buy the product within 30 days after being exposed to the ad. Which makes this social network a smart choice for driving leads to the online store and selling directly.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As for demographics, omnicoreagency.com reports that 37% of Twitter users are aged between 18 and 29, while 25% are 30-49 years old. Which leads us to our next point: 80% of Twitter users access the platform on mobile devices. So if the idea is to drive traffic to the website, the website should be mobile-friendly.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Ads Formats<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">A Marketer can use these formats:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n\n<li>_Promoted Tweets_ look like usual ones, but are identified as Promoted.<\/li>\n\n\n<li>_Promoted Accounts_ means Twitter will suggest people who might like the brand\u2019s content to follow its account.<\/li>\n\n\n<li>_Promoted Trends_ allow showing the promoted tweet on top of the suggested trends list.<\/li>\n\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Advertising Strategies<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">A great way to find prospects on Twitter is to track them by hashtags they use. The network identifies them and turns them into an advertising audience. Clever and easy! But most importantly, Twitter has great retargeting. Using Tailored Audiences, Marketers have 3 ways of reaching visitors who have interacted with the brand:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n\n<li>by uploading the list of email addresses or Twitter nicknames<\/li>\n\n\n<li>by installing a special tag on the website<\/li>\n\n\n<li>by tracking people who have interacted with the brand\u2019s app<\/li>\n\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">3. Place the Products on E-commerce Marketplaces<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Amazon<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"600\" src=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View03_e1551111446385_fb4b03ad88.jpg\" alt=\"Amazon Advertising for Products: Furniture\" class=\"wp-image-5713\" srcset=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View03_e1551111446385_fb4b03ad88.jpg 750w, https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View03_e1551111446385_fb4b03ad88-300x240.jpg 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">With 300 million Amazon users and 80 million Americans being Amazon Prime members, the platform is estimated the third-largest ad seller in the U.S. after Google and Facebook \u2013 with a 4% market share. Which definitely makes the website a must-try option for advertising products online.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Concerning the users, Epsilon Report established that the biggest chunk of the audience on Amazon is aged 45-54. They are mostly married, over half of them have children. To attract their attention, Amazon offers a multitude of options.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Ads Formats<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Advertising on Amazon is carried out through the following formats:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n\n<li>_Sponsored Products_ \u2013 displayed below search results<\/li>\n\n\n<li>_Sponsored Brands_ \u2013 appear at the top of the page, enable to include up to 3 <a href=\"\/blog\/product-images-for-amazon-stages\/\"><strong>product images for Amazon<\/strong><\/a><\/li>\n\n\n<li>_Stores_ \u2013 allow creating a free a multi-page Store<\/li>\n\n\n<li>_Display Ads_ \u2013 shown on related product pages<\/li>\n\n\n<li>_Video ads_ \u2013 shown on all Amazon websites internationally<\/li>\n\n\n<li>_Custom ads_ \u2013 tailor-made for each business. They encompass both online and offline campaigns<\/li>\n\n\n<li>_Amazon Demand-Side Platform, or DSP_ \u2013 allowing customers to programmatically buy video and display ads. The platform offers both Amazon-managed and self-service options.<\/li>\n\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">eBay<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"500\" src=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View08_e1551277127742_e24c86eb73.jpg\" alt=\"Advertising Products Online for Reaching out to Potential Buyers\" class=\"wp-image-5714\" srcset=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View08_e1551277127742_e24c86eb73.jpg 750w, https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View08_e1551277127742_e24c86eb73-300x200.jpg 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Ranked as the 2nd most popular among e-commerce platforms, eBay is reported to have had 177 million active buyers in the second quarter of 2018. And with all that outreach, the marketplace is one of the most cost-effective \u2013 the fees are 25% less than with other platforms.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As for the audience, eBay allows to reach out to different demographics. According to DigitalCommerce360.com, 47% of them are aged 18-34, and 20,5% are between 35-44. Furthermore, 15% is accounted for people of 45-54 years, and the last 17% \u2013 for 55+.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Ads Formats and Strategies<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">The most amazing thing about eBay advertising is that it is payed not per click but per sale. Moreover, it increases the visibility of product listings by some 30%! Definitely worth a try. So the marketplace offers 2 formats for advertising products online, which define the strategy used:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n\n<li>_Promoted Listings_, or _Sponsored Products_, are shown at the top of search results to a user looking for a similar item. The ads are identical to non-paid entries but bear the inscription \u201cSponsored\u201d.<\/li>\n\n\n<li>_Solutions for Brands_ \u2013 development of a custom-made eBay advertising campaign, leading the user all the way through the awareness funnel. This option also gives access to information on shopping activities, which have all the more value since they aren\u2019t based on cookies but facts. For eBay can track these activities since all users need to be logged in to make a purchase.<\/li>\n\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">4. Reach Out to Target Communities with Social News Aggregators<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Reddit<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"502\" src=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View11_e1551277216878_7746e44001.jpg\" alt=\"Reddit Advertising for Products: Reaching Communities\" class=\"wp-image-5715\" srcset=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View11_e1551277216878_7746e44001.jpg 750w, https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View11_e1551277216878_7746e44001-300x201.jpg 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Reddit is the world\u2019s biggest social forum and the third-most-popular site on the Net in the US, according to alexa.com rankings in 2018. Its audience involves about 115 million unique visitors monthly who organize into communities of interest \u2013 subreddits. So a marketer has a unique opportunity to target via niche communities, which is unavailable on social media.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Reddit offers advertisers to reach out to more than 9,000 subreddits with a clearly defined and highly engaged audience. Thus, with its low ad cost and a high potential for engagement and virality, Reddit is a superb option for advertising products online.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As for the demographics, Pew Research\u2019s 2016 poll established that the biggest part of Reddit\u2019s audience is young males \u2013 64% are between the ages of 18 and 29, and another 29% are between the ages of 30 and 49. Only 6% of Redditors are between 50 and 64, and just 1% \u2013 65+. Which means Reddit is a perfect platform for sophisticated products intended for younger demographics.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Ads Formats<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Retailers can advertise products on Reddit comes using 2 types of ads:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n\n<li>_Promoted posts_ \u2013 a link or text ad. First leads the visitor to the company\u2019s website or landing page, while the second one \u2013 to another Reddit page.<\/li>\n\n\n<li>_Display ads_ look like a banner or rich media ads. To use them, an advertiser needs to contact Reddit\u2019s sales team and have a budget of at least $30,000.<\/li>\n\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Flipboard<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"500\" src=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View06_e1551274413196_07b5821713.jpg\" alt=\"Flipboard Advertising for Products: Laptop\" class=\"wp-image-5716\" srcset=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View06_e1551274413196_07b5821713.jpg 750w, https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View06_e1551274413196_07b5821713-300x200.jpg 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">This is a storytelling platform for brands allowing to distribute content in form of a blog that looks as glamorous as a professional magazine. This way, brands reach out to wider audiences online and through apps. And they are in good company since both the content and brands are carefully checked and curated. As a result, readers tend to be more open-minded to ads and brand messages.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As for the scale, according to digiday.com, Flipboard surpassed Google News in 2017 in the number of visitors. From 2018, the platform accounts for 90 million readers every month! The publishers can reach them with different forms of content \u2013 articles, images, video, audio. As far as Flipboard users curate their experience by topics, advertisers can target them by these subjects. Also, marketers can build curated audience segments using Flipboard demographic and behavioral data.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Ads Formats<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">This social aggregator offers the following <a href=\"\/blog\/types-of-product-advertising\/\"><strong>types of product advertising<\/strong><\/a> :<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n\n<li>_Full-screen ads_ look just as stunning as magazine ads, but also provide more information on click.<\/li>\n\n\n<li>_Storyboards_ : browsable carousel ads enabling companies to engage more targeted customers with their stories.<\/li>\n\n\n<li>_Promoted stories_ : a native ad, usually used to expose the best content pieces to a larger audience.<\/li>\n\n\n<li>_Promoted collection_ : it is a full-screen native ad that assembles 3 Promoted Stories into a single thematic unit.<\/li>\n\n\n<li>_In-feed video_ : a video of up to 30-second length with a tagline and call to action that organically blends in users feed.<\/li>\n\n\n<li>_Cinema Loop_ : involves looping the most impactful 3-10 second clip from a video in a full-screen format without sound. It also includes title, subtitle, and call to action.<\/li>\n\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Flipboard enables marketers to create separate magazines for every new campaign. Which means publishers can start advertising products online with impact and utter glamour! Moreover, they can consolidate Twitter, Facebook, Instagram, and Google+ posts into Flipboard, or create a Flipboard magazine for the company\u2019s blog. This can help advertisers to grow brand awareness and make prospects warm up to the brand.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5. Offer the Best Price with Comparison Shopping Engines<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Google Shopping<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"397\" src=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View12_e1551276539152_7173a11615.jpg\" alt=\"Advertising Products on Comparison Shopping Engines\" class=\"wp-image-5717\" srcset=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View12_e1551276539152_7173a11615.jpg 750w, https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View12_e1551276539152_7173a11615-300x159.jpg 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The platform allows online e-commerce stores to sell on Google with more impact. While usual ads consist of texts and calls to action, <strong><a href=\"\/blog\/furniture-google-shopping-ads\/\">Furniture Google Shopping Ads<\/a><\/strong> display product images too \u2013 which makes them stand out. Advertisements can appear on Google Search pages as display ads and Google Shopping comparison pages.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The service is powered by AdWords and Google Merchant Center. The last serves for providing the machine with data that helps choose how and where to show Product listing ads. So the products are displayed for relevant search topics and on the right placements, ensuring advertisers that those who click on the website are ready to make a purchase.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Ads Formats<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Retailers can opt for the following advertising formats:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n\n<li>_Product Shopping ads_ showing product photo, title, store name, price, and some more details about the product.<\/li>\n\n\n<li>_Showcase Shopping ads_ allowing to add an image and description that expands when clicked. Then it shows several related products and information about the store.<\/li>\n\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">The price of an ad depends on its quality. Google uses a 10-point system for scoring advertisements and landing page content. So if the quality is high, CPC will be lower, and these ads will be far more visible over competitors with a lower quality score.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">PriceGrabber<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"498\" src=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View10_e1551277323935_90755ca6eb.jpg\" alt=\"Advertising Company&#x27;s Products on CSE\" class=\"wp-image-5718\" srcset=\"https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View10_e1551277323935_90755ca6eb.jpg 750w, https:\/\/wp.cgifurniture.com\/wp-content\/uploads\/2026\/06\/advertising_products_online_how_to_get_more_eyes_on_your_merchandise_View10_e1551277323935_90755ca6eb-300x199.jpg 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">PriceGrabber.com is an online comparison shopping service promoting products for more than 12,000 merchants and partnering with more than 300 websites. The platform is visited by over 26 million unique users every month, who look for the best prices there. But that\u2019s not all about the exposure: when a new entry is registered, PriceGrabber adds it to listings on Yahoo Shopping. Moreover, to help retailers get the most with advertising products online, the service provides useful statistical data like product pricing and user purchase trends.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Speaking of the audience, 60.1% of the platform\u2019s visitors are from the United States \u2013 according to similarweb.com. As for demographics, the platform\u2019s users belong to various demographic groups. To cater to all of them, PriceGrabber have developed a comfortable shopping experience enhanced by iPad and Android apps. These are designed to simplify the customer journey \u2013 for instance, look for gifts online for a specified amount of money, as well as scan any object with a bar code, and look for available price options for the item.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Ads Formats<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">To companies that have their own e-commerce websites, PriceGrabber offers a CPC Program. Companies pay an initial deposit and a base CPC rate that depends on the product category. For listings to include the company\u2019s logo, advertisers need to pay extra money per click.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Another option at the advertiser\u2019s disposal is the Storefront Program. It allows merchants who do not have a website to have their products listed on PriceGrabber. The first 100 entries are listed for free while promoting items afterward requires paying the service fee and a base commission rate. The last will depend on the purchase price of an item.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">Download CGIFURNITURE price guide and learn the costs of top-tier 3D visualization projects of different scales!<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe48e5de wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-color has-background wp-element-button\" href=\"\/product-rendering-price-list\/\" style=\"border-radius:9999px;color:#ffffff;background-color:#2563eb\">See our pricing<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Now you can pick the right platforms for advertising products online and reap the benefits. Of course, for the strategy to work, Marketers and Retailers need to constantly re-evaluate it and make sure that products are presented to their advantage. For high-impact, professional imagery contact CGIFURNITURE for rendering and <strong><a href=\"\/services\/\">3D modeling services<\/a><\/strong>. We will make sure your visuals catch clients\u2019 eyes and capture hearts!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Advertising products online is a trend of the last 10 years in the field of product sales. For with online advertising, all market participants have almost equal chances to succeed \u2013 regardless of the budget.<\/p>\n","protected":false},"author":1,"featured_media":7839,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[587,596,583],"tags":[581,586],"class_list":["post-7838","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cgi-news","category-e-commerce-trends","category-product-marketing","tag-furniture-business-trends-tools","tag-product-marketing"],"_links":{"self":[{"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/posts\/7838","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7838"}],"version-history":[{"count":2,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/posts\/7838\/revisions"}],"predecessor-version":[{"id":9675,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/posts\/7838\/revisions\/9675"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/media\/7839"}],"wp:attachment":[{"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7838"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7838"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7838"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}