{"id":129,"date":"2025-08-13T12:34:34","date_gmt":"2025-08-13T12:34:34","guid":{"rendered":"https:\/\/wp.cgifurniture.com\/case-study\/nolahmattres\/"},"modified":"2026-06-09T09:05:24","modified_gmt":"2026-06-09T09:05:24","slug":"nolahmattres","status":"publish","type":"case","link":"https:\/\/wp.cgifurniture.com\/?case=nolahmattres","title":{"rendered":"Nolah: 3D Rendering for Mattress E-Commerce"},"content":{"rendered":"\n

The Nolah Mattress<\/a> is a US-based company whose goal is to improve outdated materials commonly used in mattresses today. After experimenting with different technologies, the specialists of the company came up with The Nolah Air Foam\u2122 mattress. It is completely natural as it doesn\u2019t contain viscoelastic chemicals. On top of that, this product has a 3-layer design that is engineered to be universally comfortable.<\/p>\n\n\n\n

The brand contacted CGIFURNITURE at the end of 2021 and ordered silo 3d visualization service<\/a> for their products. After seeing the results, they decided to try lifestyle rendering as well. Let\u2019s look at the CGI projects we\u2019ve done for Nolah Mattress in detail!<\/p>\n\n\n\n

White Background 3D Renders<\/h2>\n\n\n\n

The Nolah Mattress needed different views of their products on a white background. Our artists created detailed 3D models first, textured them and rendered the result. They did front, top, side, and 45-degree views as well as close-up shots. Such a variety of angles allows potential customers to thoroughly examine mattresses and notice all the details.<\/p>\n\n\n\n

\n\n
\"3D<\/figure>\n\n\n
\"Close-up<\/figure>\n\n<\/figure>\n\n\n\n
\n\n
\"Silo<\/figure>\n\n\n
\"Silo<\/figure>\n\n\n
\"White<\/figure>\n\n\n
\"Close<\/figure>\n\n<\/figure>\n\n\n\n

Lifestyle Product 3D Renders<\/h2>\n\n\n\n

The brand\u2019s team was very clear with their requirements for lifestyle images. They sent us minimalistic bedroom pictures as references and wanted to have exactly the same interiors in the renders of their product 3D models. Our 3D artists ensured a consistent color palette and lighting in all the renders.<\/p>\n\n\n\n

\n\n
\"Lifestyle<\/figure>\n\n\n
\"Lifestyle<\/figure>\n\n\n
\"Lifestyle<\/figure>\n\n\n
\"Lifestyle<\/figure>\n\n\n
\"Lifestyle<\/figure>\n\n\n
\"3D<\/figure>\n\n<\/figure>\n\n\n\n

Digital Promo with CGI<\/h2>\n\n\n\n

The Nolah Mattress used the CG images for product listings on their e-comm website, discount banners, and social media. Thanks to the great variety of renderings we created, the marketers had promotional materials for every digital platform.<\/p>\n\n\n\n

\n\n
\"3D<\/figure>\n\n\n
\"Usage<\/figure>\n\n\n
\"Usage<\/figure>\n\n\n
\"Usage<\/figure>\n\n<\/figure>\n","protected":false},"excerpt":{"rendered":"

The Nolah Mattress is a US-based company whose goal is to improve outdated materials commonly used in mattresses today. After experimenting with different technologies, the specialists of the company came up with The Nolah Air Foam\u2122 mattress. It is completely natural as it doesn\u2019t contain viscoelastic chemicals. On top of that, this product has a…<\/p>\n","protected":false},"author":1,"featured_media":130,"menu_order":0,"template":"","meta":{"_kad_post_transparent":"enable","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","cgi_heading":"3D Rendering for Mattress Brand: Nolah's E-Commerce Visual Strategy","cgi_subheading":"","cgi_private":"0","cgi_hide_meta":"0"},"case_category":[11,12,13],"case_business":[36],"case_tag":[38],"industry":[],"class_list":["post-129","case","type-case","status-publish","has-post-thumbnail","hentry","case_category-lifestyle","case_category-modeling","case_category-silo","case_business-bedroom","case_tag-bedroom"],"_links":{"self":[{"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/case\/129","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/case"}],"about":[{"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/types\/case"}],"author":[{"embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=\/wp\/v2\/media\/130"}],"wp:attachment":[{"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=129"}],"wp:term":[{"taxonomy":"case_category","embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcase_category&post=129"},{"taxonomy":"case_business","embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcase_business&post=129"},{"taxonomy":"case_tag","embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcase_tag&post=129"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/wp.cgifurniture.com\/index.php?rest_route=%2Fwp%2Fv2%2Findustry&post=129"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}